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October 1st, 2015

Stoke adds water analysis company “Hach” as client

BY Erin Quick

Stoke has been selected by Hach to develop a key solutions brand strategy, positioning, messaging and design.

Hach (www.hach.com) is a global provider of water analysis and testing products. Headquartered in Loveland, CO, Hach’s mission is to ensure water quality for people around the world.

Stoke has been engaged to develop a comprehensive brand strategy for the company next generation water insights solution, including internal and external research, a visual and verbal brand audit, brand position, customer and leadership engagement, messaging, naming, brand architecture and nomenclature, and visual identity and logo development.

The work kicks off this month and is anticipated to be complete by mid-2016.