March 1st, 2019

Time Economy // Part II: Design with a Capital D

Ask someone to define “design” and they’ll typically describe it in elementary terms. The more right-brain emotive types lean toward aesthetics – how something appears…

Show Me More

November 26th, 2018

Welcome to the Time Economy // Part I

In 1950, 75% of the world lived in extreme poverty. Today it’s less than 8%. World NGOs report that famine, war, dictatorship, and disease are…

Show Me More

August 5th, 2017

Spokane Rebrands Itself The Capital of Creation

The tourism board for the city of Spokane, Washington has launched a new brand identity to support economic development in the region. The branding initiative,…

Show Me More

June 20th, 2017

Moss Adams Brings More ‘West’ to Business

Moss Adams engaged Stoke to conduct a comprehensive brand initiative to help them create a differentiable and defensible brand position in the competitive professional services…

Show Me More

April 16th, 2017

Callisons Launches Bold New Brand Identity

Callisons is the leading mint oil supplier in the world. As the company expanded into other flavor profiles and products, they turned to Stoke for…

Show Me More

February 23rd, 2017

A Decade of Brand: Stoke Turns 10!

As of February 23, 2017, Stoke is officially one decade old. A lot has happened in 10 years. Take a look at some of the…

Show Me More

November 12th, 2016

Pulse Heart Institute Launches New Brand

MultiCare Health System and Cardiac Study Center determined to become the Pacific Northwest’s destination for heart health. They tapped Stoke to help them achieve their…

Show Me More

October 10th, 2016

Stoke Helps Revel Disrupt the Paradigm

As a leader in the rapidly growing digital marketplace, Revel engaged Stoke in a brand refresh initiative to help them stand out in a crowded field of strategic business…

Show Me More

July 29th, 2016

Turnstyle & Stoke Set Designs for Fremont

Turnstyle & Stoke Set Designs for Fremont New Offices & Studio Spaces Targeted for Summer 2017   Two Seattle-based brand + design firms, Turnstyle and…

Show Me More

February 13th, 2016

Stoke Launches Comprehensive New Brand for Tektronix

Thanks in large part to Stoke’s global brand research and brand positioning engagement – and a willingness to change – Tektronix has evolved from a…

Show Me More

January 6th, 2016

Bluetooth Launches at CES

Bluetooth is a worldwide technology brand supported and promoted by the Bluetooth Special Interest Group (SIG) headquartered in Kirkland, WA. In 2015, Stoke was engaged…

Show Me More

October 1st, 2015

Stoke adds water analysis company “Hach” as client

Stoke has been selected by Hach to develop a key solutions brand strategy, positioning, messaging and design. Hach ( is a global provider of water analysis…

Show Me More

August 1st, 2015

Rivertop launches new website

Stoke developed Rivertop’s brand strategy and messaging, and then designed a visual identity and look for the website that reflected and reinforced the brand values….

Show Me More

April 1st, 2015

Smith & Nephew begins brand roll out

Stoke is pleased to introduce the new Smith & Nephew Advanced Wound Management brand. Smith & Nephew, a global medical technology company, has been working…

Show Me More